The TV Addict 

In an effort to expose their new summer drama BROTHERHOOD to more eyeballs, CBS (a sister network of Showtime) will re-air the premiere episode of BROTHERHOOD this Saturdan night. CBS President Les Moonves states, “This is just one example of how content divisions in our company can work together to compliment and support each other’s efforts.”

CBS isn’t the only network promoting another network’s series. ABC is re-airing KYLE XY Friday evenings at 10pm, following the original airing of the episode on ABC Family (Mondays at 8pm).